Matter

Matter is the newest and most groundbreaking standard in smart homes, designed to solve the industry's biggest problem: device incompatibility. It was created by tech giants like Apple, Google, Amazon, and Samsung, who joined forces for the first time to develop a single, universal language for the smart home.

In practice, this means that if you buy a device with the Matter logo today, it doesn't matter whether you primarily use Apple Home, Google Home, Amazon Alexa, or SmartThings. The device will work seamlessly and natively across all these systems simultaneously. This eliminates the need to download dozens of different manufacturer-specific apps—installation usually requires nothing more than scanning a simple QR code.

Technologically, Matter is not a new wireless network; rather, it acts as a communication layer that runs over your existing Wi-Fi network or the modern, energy-efficient Thread protocol. It gives customers ultimate freedom when choosing products: just look for the Matter badge on the box, and you are guaranteed a secure, fast, and local integration into your smart home.